You might think you’d like to hire a ghostwriter to write your book for you, however, there’s wisdom in considering what your actual needs are first. This way, whether you decide to write your book yourself or have someone else do it for you, you’ll make a better decision overall. You will also have a better appreciation for the depth and breadth of the work you are investing in . . .
I think most writers are unique in their own right. We all have a story to tell, something that resonates deep within us. My writing is usually non-fiction based on real life and business experience. When I learn something, it infuses into my work and writing almost instantly. Whether I am working one-to-one with an author or business client, or sharing my insights and expertise on paper or computer screen, it’s just a conversation, sharing something that is intended to support, encourage or guide that person in the way they need it most.
For nonfiction, self-published authors, their books give them added credibility in their field of expertise, which in turn attracts more speaking engagements, clients, and revenue.
The one constant, whether self-published or published through a traditional publisher, is that authors are largely responsible for marketing their books.
When I was thinking about what to share this week, I found myself wondering why I hadn’t written about this topic much sooner than now – especially since I feel so passionate about it. Sure, there are many tangible ways to promote and market yourself, in general; whether it be a book or other product or service you want to get out to the masses. However, you can also get lost in the details and comparing yourself to others, if you don’t have a clear vision of what your message is and how ‘you’ want to communicate it. And so, in this blog post, I will share some Meaningful Marketing strategies and my Top Recommendations to help you enjoy the process and reach your goals!
Whether you are planning to hire production and publishing services, do-it-yourself (i.e. self-publish), engage a PR company, or work towards acceptance through main-stream publishing; the following information can prove very helpful in your journey.
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